Data protection declaration for our Facebook fan page
When you visit our Facebook fan page, we are responsible for the processing of your personal data together with Facebook. Below, we will inform you of the relevant data processing on our fan page, whereby the terms and condition of use of Facebook will remain unaffected:
1. Contact information of the controller and joint responsibility according to Article 26 GDPR
| Joint bodies responsible for the processing |
|---|
|
Panasonic Industry Europe GmbH Telephone: +49 (0) 89 45 354-1000 Managing Director: Johannes Spatz and Facebook Ireland Ltd. |
According to the European Court of Justice (ECJ), we are responsible for the processing of your personal data together with Facebook. The decision of the ECJ dated 05.06.2018 can be found here. Should you have any further queries, please feel free to get in touch with us or our data protection officer via the contact details provided.
2. Appearance on the Facebook fan page
2.1 Scope of the data gathering and saving
| Reference number | Data | Purpose of use | Legal basis |
|---|---|---|---|
|
1 |
User interactions (postings, likes etc) | User communication via social media | Article 6 Paragraph1 Letter f) GDPR |
|
2 |
Facebook cookies* | Target group advertising | Article 6 Paragraph1 Letter f) GDPR |
|
;3 |
Demographic data (for example based on age, place of residence, language or gender information) | Intended audience advertising | Article 6 Paragraph1 Letter f) GDPR |
|
4 |
Statistical data concerning user interactions in aggregated form, ie without personal traceability (for example site activities, site access, site views, likes, recommendations, contributions, videos, site subscriptions including origin, times of day) | Intended audience advertising | Article 6 Paragraph1 Letter f) GDPR |
The use of your personal data for advertising purposes is of particular importance to Facebook. We use the statistic function in order to find out more about the visitors to our fan page. The use of the function enables us to adjust our content to the respective intended audience. In this way, we also use the demographic information concerning the age and background of the users, whereby we are not able to trace the users personally during such processes. In order to provide the social medial service in the shape of our Facebook fan page and to use the insight role, Facebook generally saves cookies on the end device of the user. These include session cookies which are deleted once the browser is closed and permanent cookies which remain on the end device until they expire or are deleted by the user. A cookie is a tiny text file which enables a website to recognize a browser once again. When calling up a website, cookies are deposited on the computer in a text file and are accessed and read again next time the web server is called up. As a user, you can decide yourself via your browser settings whether you wish to permit, block or delete cookies and if so, which ones. You can find instructions for your browser here: Internet Explorer, Firefox, Google Chrome, Google Chrome mobile, Microsoft Edge, Safari, Safari mobile Alternatively, you can also install so-called ad blockers such as Ghostery. According to information provided by Facebook, the cookies used by it serve the purposes of authentication, security, website and product integrity, advertising and evaluations, website functions and services, performance, analysis and research. More detailed information concerning the cookies used by Facebook (for example names of the cookies, functional duration, recorded content and purpose) can be viewed here by clicking the relevant links: https://www.facebook.com/policies/cookies/. Here, you also have the option of deactivating the cookies which are set by Facebook. In addition, you can also alter your advertising preferenceshere. The data gathering and saving by Facebook by means of the use of the cookies referred to above can also be objected to at any time with effect for the future via the following opt out link: http://www.youronlinechoices.eu/. Via the above link, you can manage your preferences in relation to use-based online advertising. Should you send an objection to a specific provider against use-based advertising with the assistance of the preference manager, this only applies to the specific commercial data gathering via the web browser which is currently being used. The preference manager is cookie based. Should you delete all browser cookies, this will mean that the preferences which you have set with the preference manager will also be removed.
2.2 Notice concerning Facebook Insights
For statistical evaluation purposes, we use the Facebook Insights function. In this context, we receive anonymized data concerning the users of our Facebook fan page. By means of this, it is not possible for us to trace you personally. Further information can be found in the cookie notice of Facebook.
2.3 The legitimate interest being pursued and the legal basis is Article 6 Paragraph1 Letter f) GDPR
We consider our legitimate interest in the data processing to be the display of our company and our products / services for information purposes.
2.4 Disclosure and use of the personal data
| Receivers and categories of receivers |
|---|
| Facebook Should you interact in Facebook, then of course Facebook also has access to your data. In particular, it is possible for Facebook Inc, 1601 Willow Road, Menlo Park, California 94025, USA to access your data. Facebook is located in an insecure third country where the level of data protection is lower. Facebook is subject to the EU-US Privacy Shield in order to guarantee a reasonable level of data protection according to European definitions. The relevant EU-US-Privacy Shield certifications can be viewed at https://www.privacyshield.gov/list. By means of the implementation resolution (EU) 2016/1250 of the EU Commission dated 12 July 2016, the level of protection of the EU-US Privacy Shield was recognized as being equivalent to that of the EU. |
2.5 Other
| Legal obligation to provide the personal data: | ☒No | ☐Yes |
| Contractual obligation to provide the personal data: | ☒No | ☐Yes |
| Necessity of the data for conclusion of the contract: | ☒No | ☐Yes |
| Possible consequences of failure to provide the data: | None | |
| Automated decision making including profiling in accordance with Article 22 GDPR | ☒No | ☐Yes |
3. Your rights
By means of the taking effect of the General Data Protection Regulation on 25.05.2018 in particular, you have the following rights, provided that the requirements named in the legislation are fulfilled:
| GDPR (from 25.05.2018) | |
|---|---|
|
Article 15 |
|
Article 16 |
|
Article 17 |
|
Article 18 |
|
Article 21 |
|
Article 20 |
|
Article 77 |
|
Article 7 Paragraph 3 |
In accordance with Article 21 GDPR, you have the right for reasons connected to your specific situation to raise an objection at any time to the processing of the personal data relating to you which takes place in accordance with Article 6 Paragraph 1 Letters e) or f) GDPR; as a precaution we wish to point out that this also applies to profiling based on these provisions. Should personal data be processed in order to carry out direct advertising, you also have the right to raise an objection at any time against the processing of personal data relating to you for the purpose of such advertising; this also applies to the profiling, should it be connected to such direct advertising.
In order to claim your rights, please get in touch with
Panasonic Industry Europe GmbH
Data Privacy Officer
Caroline-Herschel-Strasse 100
85521 Ottobrunn
Germany
Email: PIEU-Dataprotection@eu.panasonic.com
The claiming of your rights referred to above is free-of-charge for you.
